Pages, SEO & privacy

Everything in this section lives under Blast Studio → Pages, SEO & privacy.

Error pages

Blast styles 404 (not found), 403 (forbidden), 419 (session expired), 429 (too many requests) and 500 (server error). Choose a design once and all of them stay consistent.

Design	Character
Scene	The infrastructure scene with the error code integrated. The default
Links	Leads with helpful links back into your store
Oversized	A huge typographic error code as the artwork
Terminal	A command-line flavour with a typed message
Glitch	A subtle glitch effect on the code

Per error type you can set:

• Title and message — write your own copy for each code, so a "not found" can point customers at your store instead of only apologising.
• Home button label and a second button with label and URL — for example a "Contact support" link to your tickets.
• Popular pages — quick links on the 404 page.
• "Did you mean …?" — for wrong URLs close to a real page, Blast suggests the correct one.
• Show requested address — display the URL the visitor tried.

Error pages use the full site chrome, so visitors who hit a dead end are always one click from somewhere useful.

Maintenance mode

Put the storefront into maintenance without touching your server. Under Pages, SEO & privacy → Maintenance mode:

Setting	What it does
Maintenance mode	The master switch
Maintenance design	Scene, Minimal, Horizon or Countdown
Badge	A small label above the title, for example "Scheduled maintenance"
Title and message	Your own wording
Back online at	An estimated time, shown to visitors
Status button	An optional button to your status page
Allowed IPs	Visitors from these IPs skip maintenance — useful for checking the site mid-maintenance
Social links	Show your social icons on the page
Staff sign-in link	A discreet link to the login page for staff

While maintenance is on, visitors get the maintenance page, but admins and allowed IPs browse normally. Payment webhooks, API endpoints and sign-in keep working, so payments and automations are not interrupted.

The Countdown design shows a live countdown when "Back online at" is set.

A reminder you cannot miss

While maintenance is on, staff see a small floating pill reminding them the shop is hidden from visitors — so nobody forgets to turn it off.

Cookie consent

Blast includes a built-in cookie banner, so you do not need a separate plugin. It lives under Pages, SEO & privacy → Cookie consent.

Set Cookie consent to On and choose a design.

Design	Character
Floating card	A card in the corner. Unobtrusive and premium
Bottom bar	A full-width bar across the bottom
Compact toast	A small toast — the lightest touch
Dialog	A centred modal for a serious, explicit choice

Position moves the card or toast between corners. All text is editable: title, description, button labels (Accept all, Reject all, Customize, Save choices), and an optional policy link.

Categories

Three consent categories can be enabled independently.

Category	Default	Use it for
Analytics	On	Visit statistics and product analytics
Marketing	On	Ad pixels and campaign measurement
Preferences	Off	Remembering optional choices such as language or region

Each category has a description shown in the Customize view.

Consent-gated scripts

For every enabled category you can paste scripts. These scripts only run after the visitor allows that category — that is the whole point of the banner. Scripts are held in inert templates and executed the moment consent is given, without a page reload.

Typical use: your analytics snippet into Analytics scripts, your ad pixel into Marketing scripts.

Do not paste tracking code anywhere else

If you add a tracking snippet to the theme's custom CSS or to a template, it runs before consent and defeats the banner. The category fields are the only safe place.

Visitor experience

• On the first visit the banner appears after a moment.
• The visitor accepts all, rejects all, or customises per category.
• The choice is remembered for 180 days per browser, and visitors are asked again if you bump the Consent version number — useful when your cookie policy changes.
• A "Cookie settings" link in the footer reopens the preferences at any time.

Good practice

• Only enable the categories you actually use. A short, honest banner converts better than a long one.
• Add your cookie policy URL so the policy link works.
• When you change what you collect, update the policy and increase the consent version so visitors are asked again.

Language and currency

Blast ships a language and currency switcher that works with Paymenter's own localisation — there is no duplicate translation system. Settings are under Pages, SEO & privacy → Language & currency switcher.

Design	Character
Dropdown	A compact dropdown with the current language and currency
Compact	A tighter single-line variant
Globe	A globe icon with the menu
Pills	All languages visible as pills — good for two or three

Setting	What it does
Flags	Show country flags next to languages
Language label	Show native names ("Deutsch"), codes ("DE"), or both
Currency in the same menu	Combine language and currency in one menu, reading Paymenter's currencies
Placement	Header, footer, or both
Search box	A search field inside the menu for stores with many languages
Flag overrides	Map languages to flags, one per line as code:flag, for example en:gb
Menu heading	Rename the "Language" heading

Available languages and currencies are whatever you configured in Paymenter — Blast keeps no list of its own. The visitor's choice is stored and applied immediately, without a re-login. Flags are bundled locally, so there are no external requests.

Two or three languages

Use Pills — it makes switching obvious and removes a click. With many languages, use the dropdown with the search box on.

To translate your own Studio text, see Translations.

SEO

Blast handles the technical basics. Everything is under Pages, SEO & privacy → SEO & social sharing.

Titles and descriptions

Setting	What it does
Page title format	How titles are built. {page} is the page name, {site} your site name. Default {page} · {site}
Homepage title	A dedicated title for the homepage — often just your site name
Homepage description	The meta description for the homepage
Default description	Fallback description for pages that do not provide their own

Category and product pages use their own real names and descriptions automatically — you do not have to write anything for them.

Social sharing

Setting	What it does
Social share image	The image shown when a page is shared (Open Graph and Twitter cards)
X / Twitter handle	Adds a twitter:site attribution to shared links

Without a share image, links still generate clean title and description cards.

Search visibility

Setting	What it does
Hide private pages from search	Adds noindex to the cart, checkout, client area and auth pages — the recommended default
Hide whole site from search	Site-wide noindex. Use it while your store is in development
Canonical links	Adds canonical URLs to avoid duplicate-content problems
Structured data	Adds JSON-LD (organisation and product signals, plus the product FAQ)
Sitemap	Serves /sitemap.xml listing your homepage, visible categories, visible products and published custom pages

Custom pages have their own SEO title, meta description, share image and a Hide from search engines switch — see Page builder.

Verification

If you use Google Search Console or Bing Webmaster Tools, paste your verification codes and Blast adds the meta tags.

A practical checklist

1. Set the Homepage title and Homepage description.
2. Upload a Social share image — around 1200×630 works best.
3. Keep Hide private pages from search on.
4. Keep Sitemap on and submit /sitemap.xml in Search Console.
5. While building, use Hide whole site from search — then turn it off when you go live.
6. Use per-page overrides only where you actually need them.